Georgina Chapman has decided to expand her Marchesa line for the masses, and she's doing it just in time for prom. Her Pearl line at jcpenny is stocked with fun, flirty, fluffy, frilly dresses perfect for proms, weddings and all sorts of fancy to-dos coming up this spring and summer. The line if full of the fantasy found in the Marchesa collections but in much more wearable and affordable items. It ranges in price from $50 to $250, which isn't bad for fancy clothes, let along fancy clothes from a designer name. It looks like Georgina really did try to reach a new customer base. This is a much better effort than the $100 toddler dresses in the Neiman Marcus line. In fact, the priciest piece, at $250, could easily double as a wedding gown (and that's a great price for a wedding dress). I only wish there had been more separates. I would have loved a fancy Marchesa-style skirt to mix with everyday pieces instead of a collection made mostly of clothes for party-time only.
These dresses aren't all cupcake looks either. For every princess dress there is one more suited to a darker story. If a fairytale dress is your dream, nab one before they're gone. (Click through the slide show below to see some of our favorites).
Pictured: High low sequin dress $140
; One-shoulder polka dot dress $110
; Long sleeve lace dress $110
; Organza Rosette Dress $110
; Floral lace overlay dress $110
; Floral lace overlay peplum top $50
; Floral lace overlay skinny pants $70
; Rosette shoulder dress $70
; Lace floral jacket $70
; Strapless tiered dress $70